NeilDodd73 NeilDodd73 Director of UX • Product Design Executive • Design Systems Leader
  • About me
    • Graphic Design Projects
  • CV
  • Hunt Showdown 1896
  • NeilDodd73 - Aviva 'Live Ready' Campaign

    Aviva 'Live Ready' Campaign

    Design Leadership Brand Design Design Motion Design Creative Direction Art Direction
  • NeilDodd73 - Guitar Hero Live

    Guitar Hero Live

    Reinventing a Cult Classic

    Game UI Game UX Brand Design Logo Design Leadership Art Direction Motion Design Game Development
  • NeilDodd73 - Call of Duty Online

    Call of Duty Online

    Creating a classic for the Chinese Market

    Game UI Design Leadership Game UX Game Development Creative Direction
  • NeilDodd73 - F1 2013

    F1 2013

    Game UI Game UX Art Direction Design Leadership Game Development
  • NeilDodd73 - F1 Racestars

    F1 Racestars

    Game UI Game UX Art Direction Design Leadership Game Development
  • NeilDodd73 - Codemasters Racenet

    Codemasters Racenet

    Design Leadership Web Design Art Direction Game Development
  • NeilDodd73 - F1 2012

    F1 2012

    Game UI Game UX Art Direction Creative Direction Design Leadership Game Development
  • NeilDodd73 - Upside Savings (Techstars '21)

    Upside Savings (Techstars '21)

    Design Leadership Creative Direction Logo UX UI Brand Design Native App Web Design

NeilDodd73

I help organisations transform digital products, build world-class design teams and create customer experiences that deliver measurable business impact.

For over 20 years I've led design across AAA Games, Retail, Financial Services, Education and E-commerce for companies including Crytek, John Lewis, Aviva, Coursera, Activision and Codemasters.

Increased Hunt: Showdown UI CSAT from 6% to 78%.
Built design organisations of 100+ designers.
Created enterprise Design Systems used by millions of customers.

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